12,730 sqft

$1,790,000

211 Wisconsin Avenue, Wisconsin Dells WI, 53965

Price per sqft$140.61

Built in1904

Property size12,730 sqft

Property typeCommercial

Listed by First Weber Inc

Overview

Active

Listed Jun 4, 2026

Updated 4 weeks ago

INVESTMENT OPPORTUNITY in the heart of Downtown Wisconsin Dells! White Rose Inns is an established, operating hospitality property generating approximately $420,000 in annual gross lodging revenue with substantial upside potential. The multi-building property offers multiple accommodation types, an existing guest base, and a prime walkable location near downtown dining, shopping, entertainment, the Wisconsin River, and area attractions. A new owner can pursue growth through professional revenue management, dynamic pricing, expanded distribution, stronger direct-booking strategies, improved marketing, and reduced reliance on third-party booking platforms. Existing lodging infrastructure and multiple buildings provide flexibility for an owner-operator, hospitality investor, or experienced management group seeking an income-producing asset with proven operating history, immediate revenue, and meaningful opportunities to improve performance in one of Wisconsin’s premier tourism markets.

Listed by Sean Sweeney with First Weber Inc 608-448-9127 ]]

Based on information from South Central Wisconsin Multiple Listing Service Corporation as of 9/10/2026. This information is for your personal, non-commercial use and may not be used for any purpose other than to identify prospective properties you may be interested in purchasing. The display of MLS data is usually deemed reliable but is NOT guaranteed accurate by the MLS. Buyers are responsible for verifying the accuracy of all information should investigate the data themselves or retain appropriate professionals. Information from sources other than the Listing Agent may have been included in the MLS data. Unless otherwise specified in writing, Broker/Agent has not and will not verify any information obtained from other sources. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent.

Data last updated 1:27 PM UTC, 9/10/2026